‘One Bite and He Was Hooked’: From Kenya to Nepal, How Parents Are Battling Ultra-Processed Foods
T plague of highly processed food items is an international crisis. While their consumption is notably greater in developed countries, making up more than half the average diet in the UK and the US, for example, UPFs are taking the place of natural ingredients in diets on each part of the world.
Recently, an extensive international analysis on the health threats of UPFs was published. It cautioned that such foods are subjecting millions of people to persistent health issues, and urged swift intervention. Previously in the year, an international child welfare organization revealed that an increased count of kids around the world were obese than too thin for the initial instance, as junk food dominates diets, with the steepest rises in low- and middle-income countries.
A noted nutrition professor, a scholar in the field of nourishment science at the University of São Paulo, and one of the review's authors, says that companies focused on earnings, not individual choices, are fueling the shift in eating patterns.
For parents, it can feel like the complete dietary environment is opposing them. “On occasion it feels like we have no authority over what we are placing onto our child's dish,” says one mother from South Asia. We spoke to her and four other parents from internationally on the growing challenges and frustrations of supplying a balanced nourishment in the era of ultra-processing.
The Situation in Nepal: A Constant Craving for Sweets
Nurturing a child in this South Asian country today often feels like fighting a losing battle, especially when it comes to food. I make food at home as much as I can, but the instant my daughter steps outside, she is encircled by vibrantly wrapped snacks and sugar-laden liquids. She constantly craves cookies, chocolates and processed juice drinks – products intensively promoted to children. One solitary pizza commercial on TV is enough for her to ask, “Is it possible to eat pizza today?”
Even the academic atmosphere reinforces unhealthy habits. Her canteen serves sugary juice every Tuesday, which she anxiously anticipates. She gets a small package of biscuits from a friend on the school bus and chocolates on birthdays, and confronts a snack bar right outside her school gate.
Some days it feels like the whole nutritional ecosystem is working against parents who are merely attempting to raise well-nourished kids.
As someone associated with the Nepal Non-Communicable Disease Alliance and leading a project called Encouraging Nutritious Meals in Education, I understand this issue thoroughly. Yet even with my expertise, keeping my eight-year-old daughter healthy is exceptionally hard.
These repeated exposures at school, in transit and online make it next to unattainable for parents to restrict ultra-processed foods. It is not just about children’s choices; it is about a food system that makes standard and advocates for unhealthy eating.
And the statistics shows clearly what households such as my own are experiencing. A demographic health study found that a significant majority of children between six and 23 months ate poor dietary items, and nearly half were already drinking sugary drinks.
These figures echo what I see every day. Research conducted in the district where I live reported that a notable percentage of schoolchildren were carrying excess weight and a smaller yet concerning fraction were clinically overweight, figures directly linked with the increase in unhealthy snacking and more sedentary lifestyles. Another study showed that many Nepali children eat candy or manufactured savory snacks nearly every day, and this habitual eating is linked to high levels of tooth decay.
This nation urgently needs more robust regulations, improved educational settings and tougher advertising controls. In the meantime, families will continue engaging in an ongoing struggle against unhealthy snacks – a single cookie pack at a time.
Caribbean Challenges: When Fast Food Becomes the Default
My situation is a bit different as I was forced to relocate from an island in our chain of islands that was ravaged by a major hurricane last year. But it is also part of the harsh truth that is affecting parents in a area that is feeling the very worst effects of environmental shifts.
“The situation definitely deteriorates if a storm or mountain explosion destroys most of your plant life.”
Even before the storm, as a nutrition instructor, I was deeply concerned about the increasing proliferation of convenience food outlets. Today, even smaller village shops are participating in the transformation of a country once defined by a diet of healthy locally grown fruits and vegetables, to one where fatty, briny, candied fast food, loaded with synthetic components, is the favorite.
But the situation definitely worsens if a severe weather event or mountain activity decimates most of your crops. Unprocessed ingredients becomes scarce and prohibitively costly, so it is really difficult to get your kids to consume healthy meals.
Despite having a steady job I am shocked by food prices now and have often opted for selecting from items such as peas and beans and protein sources when feeding my four children. Offering reduced portions or diminished quantities have also become part of the post-disaster coping strategies.
Also it is very easy when you are juggling a demanding job with parenting, and scrambling in the morning, to just give the children a couple of coins to buy snacks at school. Regrettably, most educational snack bars only offer ultra-processed snacks and carbonated beverages. The consequence of these difficulties, I fear, is an rise in the already epidemic rates of chronic conditions such as type 2 diabetes and high blood pressure.
The Allure of Fast Food in Uganda
The symbol of a global fast-food brand looms large at the entrance of a commercial complex in a urban area, tempting you to pass by without stopping at the takeaway window.
Many of the youngsters and guardians visiting the mall have never ventured outside the borders of the country. They certainly don’t know about the past financial depression that led the founder to start one of the first worldwide restaurant networks. All they know is that the brand name represent all things modern.
In every mall and each trading place, there is quick-service cuisine for every pocket. As one of the costlier choices, the fried chicken chain is considered a special occasion. It is the place local households go to mark birthdays and baptisms. It is the children’s incentive when they get a favorable grades. In fact, they are hoping their parents take them there for festive celebrations.
“Mum, do you know that some people bring fried chicken for school lunch,” my adolescent child, who attends a school in the area, tells me. She says that on the days they do not pack that, they pack food from a regional restaurant brand selling everything from cooked morning dishes to burgers.
It is Friday evening, and I am only {half-listening|